Beko has expanded its sales team with the appointment of Mike Hobbs (pictured) as national account manager for multiples and Tracy McKernan as regional sales manager for independents.

Hobbs has previously worked with retailers and suppliers in the consumer electronics market, including 10 years as a supply chain analyst and merchandiser at Dixons and working with the sales teams at Samsung and Sony. McKernan joins from Dyson and will be responsible for Scotland, the North-East and part of the North-West.