Mereway Group has appointed Kim Farrell as business manager for its Trend Bedrooms brand.
She has over 20 years’ experience in the home improvement sector and has held several senior sales roles for kitchen, bathroom and bedroom manufacturers.
“Mereway is a forward-looking business with an enviable reputation for quality and service,” she commented. “I’m really looking forward to this exciting opportunity and to playing a key role in raising awareness of the brand and bringing new product ranges to market.” Mereway sales and marketing director Graham Jones said: “We have ambitious expansion plans for the bedroom business. Kim brings a wealth of experience and expertise and will provide valuable support to our bedroom retailers as we expand our network.”