Smiths-Briten to distribute April Products

Bolton-based bathroom and plumbing distributor Smiths-Briten has been chosen as a supply partner of West Yorkshire-based shower enclosure manufacturer April Products.

“April Products is a hugely successful brand within the market and we are thrilled to add April to our portfolio,” said Shaun Sankey, Smiths-Briten UK sales manager. “Its quality guarantee and stunning designs will be a great addition and allows us to offer even further choice to our customers.”

The April Products range is in stock and available to order for immediate delivery from Smiths-Briten, with a choice of terms suitable for retail customers available.

April offers two brands in its collection – the premium Identity range, and the Prestige collection (pictured), which features a range of semi-frameless enclosures.

April Products also revealed that it would be terminating its distribution agreement with Barwick Distribution as of January 1, 2018.

April’s sales director Richard Martin commented: “April is primarily a distribution brand and so we obviously regret the need to withdraw April from Barwicks. We do however believe that we will have the strongest possible distribution base for 2018 with Claygate, Frontline, Smiths-Briten and Ideal Bathrooms ensuring that the brand remains widely available.

“We will continue to work closely with these distributions partners to help promote the new and exciting product developments planned for the coming year.”

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