Geberit is the sponsor of the Bathroom Designer of the Year: project cost over £25,000 category at the 2020 kbbreview Retail & Design Awards. We sat down to talk to Holly Aspinall, Geberit’s consumer marketing manager, to find out why the company has supported the awards.
Q: In what ways would you say the kbbreview Retail & Design Awards are important to the KBB industry?
A: The awards are renowned for showcasing the very best talent in the sector today, celebrating the most innovative products and solutions, as well as expert designers and retailers across the country.
The awards provide us with a fantastic opportunity to come together and recognise the most inspirational bathroom products and projects created over the past 12 months. We are very much looking forward to celebrating at the ceremony in March.
Q: Tell us about Geberit’s decision to sponsor the ‘Bathroom Designer of the Year: project cost over £25,000’ award?
A: The Bathroom Designer of the Year is a category that showcases incredibly exciting and innovative bathroom creations, with designers demonstrating their creativity, artistry and the latest design trends.
The projects shortlisted feature the finest materials as well as the very latest technological advances available in the industry, such as connected-home solutions and the latest in smart tech.
Q: In what ways does Geberit support or work with bathroom retailers?
A: Geberit works closely with our retailers. We offer a variety of bespoke services and often tailor materials to suit both the individual showroom and the target customer they wish to pull in through the door.
This includes everything from product training days and showroom tours at Geberit’s headquarters to a host of marketing materials to assist their sales team.