BC Designs is supporting Breast Cancer Awareness month in October by donating 10% of profits from any pink bath or basin sold from its ColourKast collection.
The manufacturer is contributing to the Wear it Pink campaign, which takes place during October to raise funds for, and increase awareness of, breast cancer.
Darren Allison, managing director at BC Designs, said: “Unfortunately, one of the many negatives of Covid 19 is that charity donations have significantly fallen.
“As a company, we wanted to be able to commit to making donations to vital research and felt Breast Cancer Research was a worthy cause. Not only will our team ‘wear it pink’ in October, but hopefully homes up and down the country will too.
“Our plan is to work with our retailers to highlight our profit commitment to consumers as an extra incentive to go pink this October.”
The pink ColourKast option is available across all the company’s Cian baths and basins. The collection was launched in 2019 and has eight colourway options.