Miele’s former global marketing director takes over at CDA

Nottinghamshire-based appliance brand CDA has appointed Dominic Worsley as its new managing director.

Worsley joins CDA – which is entering its fourth decade in the appliance industry – from the Magnum Brands Group where he was global sales and marketing director.

Prior to joining the Magnum brands Group, he spent nine years with Miele where he became global marketing director. His other experience in the domestic appliance sector includes over seven years as sales director for the UK and Ireland with small appliance specialist Group SEB, whose brand portfolio includes Tefal, Moulinex, Rowenta and Krups.

Commenting on his appointment as managing director of CDA Worsley said: “We have many inspiring new developments in the pipeline that will see even more progress and innovation from CDA. Technology has meant that the appliance industry is constantly moving forward so there are interesting times ahead for both retailers and consumers.”

CDA was acquired by Amica Group, the Polish white goods manufacturer, in 2015.

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