Elliott Fairlie has been appointed as a product manager at Wilsonart’s kitchen side of the high-pressure laminate surfaces distributor.
Fairlie joins from Egger, where he had various roles for his 11 years at the company, including his most recent role as senior décor manager for the UK and Ireland.
In the new role, he will focus on utilising the manufacturer’s advanced in-house technology to design and manufacture a broad range of products. Another focus will be on exploring trends and influences across EMEA to increase its global presence.
Fairlie said: “My time in the industry has allowed me to gain an in-depth understanding of our customer base and their motivations when it comes to product selection. I’m excited to be able to leverage both our advanced manufacturing capabilities and global presence to instil a real commitment to product innovation throughout our business.
“I genuinely believe that the level of flexibility we can offer when it comes to product design and production is second to none, and I look forward to demonstrating this to a growing network of customers.”
Tim Emery, regional sales director in the UK at Wilsonart, said: “I am delighted to welcome Elliot to our UK team. Our appointment of Elliott into the role of Product Manager allows us to place some real emphasis on the level of innovation we commit to our product portfolio.
“Wilsonart’s status as a world-class innovator of next-generation engineered surfaces brings a portfolio of solutions, both decorative and functional, that span residential, retail, hospitality, healthcare, education, and office. We have a range of exciting products in the pipeline and look forward to Elliot leading these developments.”