KBB furniture manufacturer, J&J Ormerod (JJO) has launched a carbon calculator that provides “cradle-to-gate carbon data” for all JJO kitchen products.
JJO says the carbon calculator allows its kitchen retail and trade partners to offer their customers greater transparency and control over the carbon footprint of their kitchen projects.
The custom-built calculator was developed with The Carbon Trust and collates the embodied carbon with the greenhouse gas emissions to provide an accurate footprint of the carbon associated with each project specification as it leaves the factory.
Managing director of JJO Stephen Greenhalgh said: “We want homeowners to be able to make more informed, data-driven choices around sustainability. The data provided by our unique carbon calculator will help homeowners to see the difference their buying decisions will make and know that a JJO kitchen will move them closer to a carbon neutral position.
“We are excited about how the calculator will add value and a real point of difference to our retail and trade partners’ businesses too as more consumers make decisions driven by their desire to reduce their environmental impact.”
JJO says that in the last five years, it has invested heavily in the green economy with a range of electric vehicles and hybrids for local staff and area sales managers, £400,000 worth of solar panels at its Bacup site, and biomass energy systems to heat JJO’s main three sites.
“We actively and continually review the impact of the business on the environment,” Greenhalgh adds. “The carbon calculator will help us to identify our emissions hotspots so we can work towards decarbonising them with further sustainable product development.”