Witt has appointed Geoff Johnson as its UK sales manager as part of its ongoing investment in the market.
Johnson has an extensive background in the consumer electronics industry, having held leading roles across brands such as Samsung, JVC, Imagination Technologies and New Dawn Innovations.
“This is a hugely exciting time to be joining Witt,” said Johnson. “The team has already worked hard on engaging retailers and consumers alike in the Witt story and the amazing range of innovative products in our range. Working with organisations like Sirius and CIH to support independent retailers is one of my priorities for 2017.”
Bo Simonsen, UK market manager at Witt, added: “We are delighted to have Geoff on board – his wealth of experience in the sector will be a huge asset to our company as we continue to bring innovative, high quality ranges to the UK market, and strive to deliver the very best service and support for retailers.”