January 24, 2017
Work surface manufacturer Cosentino has revealed that supermodel Cindy Crawford will be the new face of its Silestone brand.
Over the next two years, Crawford will work alongside the brand as part of its ‘Tops On Top’ advertising campaign, which will start in March.
Crawford will also become a global ambassador for Silestone, taking part in different promotional events run by the company in North America.
“I have a tremendous passion for design, and I’m thrilled to partner with Silestone, whose surfacing materials bring a distinctive element to the fashion ensembles we create for our homes,” said Crawford.
Santiago Alfonso, director of marketing and communications for the Cosentino Group, added: “Through fashion, Cindy Crawford represents that elegant, sophisticated and timeless look that customers are pursuing when creating the design or decoration for their homes. It is therefore a pleasure to be working this year with one of the most famous supermodels in the world to represent our brand, which will undoubtedly reaffirm our worldwide connection with consumers and users who love fashion and design.”
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