The Bathroom Association has confirmed that its Connect Conference will return on October 8, 2026 in Birmingham, with bookings now open for the annual industry gathering.
The Bathroom Association has announced the return of its Connect Conference for 2026, with the event set to take place on Thursday October 8 at The Grand Hotel, Birmingham.
Aimed at senior leaders and decision-makers from across the bathroom sector, the one-day conference will once again combine a daytime programme of speakers and debate with an evening gala dinner. Organisers say the focus will be on bringing together manufacturers, suppliers, retailers, merchants and distributors for a day centred on insight and networking.
The theme for 2026 is ‘Stronger Together’, reflecting what the Association describes as a shared opportunity for the sector to collaborate on standards, skills, innovation, sustainability and evolving customer needs.
The intention is to address long-term resilience and growth across the market at a time when many businesses continue to navigate cost pressures and changing demand.
“A lot of the value of the conference comes from the conversations you have in the room, with manufacturers, suppliers, retailers, merchants and distributors all sharing what they’re seeing in the market,” said Amy Kirk, engagement director and conference organiser.
“These offers are designed to make it easier to commit early and to bring your customers with you. If you’re looking for a practical way to strengthen relationships, align on priorities and get real insight in a single day, this is a brilliant opportunity, and the savings are significant if you book before the end of February.”
Bookings are now open, with an early bird discount of 20% available on all delegate packages until February 28, 2026. The Association has also introduced a ‘Bring a Customer’ initiative, allowing businesses that purchase two Package A places to invite two merchant or distributor customers to attend the conference day free of charge.
A 10% discount on gala dinner tickets is also available for those guests wishing to attend the evening event. The gala dinner will again include the charity raffle and auction, alongside the Thirty-Under-Thirty Awards, which are now open for nominations.