Bathroom supplier JTP has recruited 75 new independent showroom stockists during the first half of 2026 as it continued to invest in its retail network.
The company said the expansion came during what it described as a challenging and evolving UK KBB market, with business growth supported by demand across its product portfolio.
It said performance was driven by its established collections as well as new product extensions and contemporary finishes introduced earlier this year.
JTP said a key priority during the first six months of the year had been supporting its independent retail partners. Alongside growing its showroom network, the business said it had continued to invest in stock consistency and distribution to help provide retailers with reliable product availability and service.
Jeevan Seth, CEO at JTP, commented: “The first half of 2026 has been about consistency, reliability and ensuring our retail partners have the product availability they need to navigate the current market.
“Welcoming 75 new showroom partners is a significant milestone and reflects the confidence retailers continue to place in the JTP brand.”
JTP also said it plans to introduce further additions to its product portfolio during the second half of 2026, alongside further trade support initiatives aimed at helping independent bathroom retailers drive sales through the autumn and winter months.