Following the launch of its Vitality Partner Programme four months ago, VitrA has named Cadco as its first participating retailer in Northern Ireland.
Established in 2010, Cadco is an independent and family-run company with a bathroom showroom in Lisnaskea, County Fermanagh. According to VitrA, its team is renowned for their reputation of supplying quality products with top personal customer service.
The supplier’s new Vitality Partner Programme is a scheme designed specifically for bathroom showrooms, which the company says offers a package of benefits entirely focused on helping retail businesses thrive. It includes popular VitrA ranges such as Sento, Root and Integra as well as the new additions for 2024, such as the M-Line range.
Following Cadco’s appointment to VitrA’s Vitality Partner Programme, the retailer will also be able to enjoy the brand’s full partner package, which includes guaranteed availability, fast delivery, and a dedicated customer phone line.
Danielle Cadden, showroom manager at Cadco NI, said the company was excited about the partnership, adding: “The team and I are looking forward to exploring the colourways, striking tones and sleek designs from VitrA so we can offer our customers a brand which deals directly with acclaimed designers to create beautiful distinctive works of art to complement any washroom space”
VitrA UK managing director, Steve Breen also commented: “VitrA is fully committed to supporting independent retailers and this expansion of our geographical reach is a move we have wanted to make for some time.
“This, alongside the recent launch of our Vitality partner programme, underscores our continued growth. Retailers can rely on us for a dependable stock promise, priority service, and long-term commitment to supporting every aspect of their business.”
Last month, VitrA announced it had formed a strategic distribution partnership with Ideal Bathrooms, with the distributor now being the largest UK stockholder of VitrA’s Bathroom Collection.
