Colchester-based bathroom manufacturer BC Designs has launched a new incentive to retailers, which will see a new bath each month receiving an extra display rate discount.
Said to be looking to support bricks and mortar retailers, starting from this month, BC Designs will be discounting a particular bath model each month. For its inaugural month, the company is promoting its newly launched Wivenhoe bath.
According to BC Designs, retailers who order the Wivenhoe bath may also be able to claim additional trade terms as part of its retailer reward scheme, which was launched earlier this year.
“We are always looking at ways to add value for our retail partners, particularly those who support us with physical showroom space,” commented Adam Smith, BC Designs’ national sales manager.
“The ‘bath of the month’ initiative is designed to give retailers an extra reason to refresh their displays and engage customers with something new. By tying it in with our reward scheme, we’re making it even more worthwhile to back key product launches like the Wivenhoe.”
