Dornbracht has announced a new partnership with The Kitchen Sink Company to increase availability of its high-end kitchen fittings for retailers in the UK.
The Kitchen Sink Company is a distributor for kitchen products. Through this new venture, it will offer product procurement support to Dornbracht’s network of existing retailers, keeping the most regularly specified fittings in stock for express delivery.
“We regularly review our service levels for our retail partners and identified the need to offer more robust support when it came to product timescales and availability,” explains Craig Johnstone, sales and marketing director, Dornbracht UK.
“We pride ourselves on the quality and longevity of the fittings we manufacture and needed a new route to market to help our product availability reflect the values we strive for as a brand.
“This new partnership will not only give our retailers easier and quicker access to our kitchen products but will improve product availability for projects, particularly those with a larger specification requirement.”
Under the new partnership, existing Dornbracht retailers will maintain their direct accounts with Dornbracht UK, but will have the added option to purchase directly through the Kitchen Sink Company.
Colin Maynard, partner at The Kitchen Sink Company, explained: “We are delighted to have Dornbracht alongside us as a key partner.
“We already have full stock availability of some of the most popular kitchen models, LOT, and Tara Ultra. As the relationship grows, we will work closely with the team at Dornbracht to make sure that we can deliver on all levels.”