Premium appliance brand Miele has appointed Michelin-starred Andrew Scott as its new development chef.
Scott will be responsible for the brand’s food, cooking and experience strategy and will develop new recipes that will highlight key points of difference for its appliances and help “bring them to life” for customers.
The chef has previously worked for a string of top restaurants and hotels, including the Michelin-starred l’Enclume in Cumbria.
Most recently he was executive chef at the Sudbury House Hotel where he is said to have led an ambitious programme to improve its food offering and helped win it three AA rosettes.
Scott has also appeared on BBC2’s Great British Menu programme.
Miele GB category manager for cooking Neil Pooley said of the appointment: “This is a brand new role for Miele and I very much look forward to working with Andrew, who brings a wealth of incredible experience. He completely gets our ethos, customer profile and what we are trying to achieve in affirming Miele’s position as the first choice for the discerning cook.”
Speaking of his new role at Miele, Scott commented: “This is an exciting opportunity for me and I feel incredibly proud to be joining such a prestigious brand and team. Miele products deliver exceptional cooking results and I am looking forward to pushing the boundaries and discovering just what’s possible in developing innovative new recipes and experiences.
“My aim is to surprise, inspire and guide Miele customers in helping them choose the products that are right for them and enable them to prepare restaurant-quality results at home.”
Miele encourages its customers to try out its products before they buy at its Experience Centre in Abingdon, Oxfordshire, where it also runs cookery courses for prospective and existing customers.