January 12, 2022
The organiser of the kbb show at the NEC Birmingham has outlined the measures it is putting in place to ensure the safety of all those attending and exhibiting at the event.
Kbb Birmingham, for which kbbreview is a media partner, is Europe’s leading KBB and takes place at the NEC Birmingham on March 6-9.
Informa, the event organiser, has committed to making visitor and exhibitor safety a top concern in a post-Covid-19 environment and has outlined the 10 key steps it is implementing to achieve this. It also confirmed that it will also run the event in accordance with prevailing official government and local authority guidance, as well as any venue-specific requirements.
It has outline the steps it will be taking as follows:
Cleaning and Hygiene
• Enhanced deep cleaning before, during and after the event. This includes continuous sanitisation and a focus on high-touch areas, such as door handles, rest rooms and food and beverage areas.
• Additional hand washing facilities and hand sanitising stations throughout the event that all participants will be encouraged to use.
• Registration: There will be a system of non-contact registration, including online registration.
• Physical contact: Participants will be requested to avoid physical contact, such as handshakes and embraces. The exchange of printed materials, such as business cards and brochures, will also be discouraged in favour of digital alternatives.
• Physical distancing: The event will maintain a density of participants in line with local authority regulations and venue or other guidance.
• Food/beverage stations: Informa will work with its venue partners to ensure the highest standards of food safety, minimising self-service buffets in favour of pre-packaged options. If there is any queuing, floor markings and relevant signage will help maintain social distancing.
Protect and Detect
• PPE: Participants at the event will be asked to wear a face mask on entry. Gloves and eye screens will be used if appropriate and in line with government and local authority guidelines.
• First aid: At all Informa events, there will be a qualified first-aider and a separate quarantine area, if possible. People will be asked not to attend if they are feeling unwell and teams will follow local authority guidance on detecting and managing anyone who displays symptoms of Covid-19.
• Screening: This may include checking the temperature of everyone on entry through thermal scanning or other screening processes.
• Trace and contact: Should it be necessary, the event will work with local authorities to trace and contact participants, subject to local privacy regulations.
Informa says that it will support effective communication of these measures to participants on-site and before and after the event. It will provide information on its website, app and digital mailings, will update exhibitor manuals and other relevant resources to include these measures.
It will also update the website and keep event mobile apps fully updated and display prominent signage at the event itself, including guidance on hygiene and distancing, as well as how to access on-site support.
The public address system will also be used to issue regular information and reminders on safety measures at the event.
Kbbreview will, of course, be holding its prestigious Retail & Design Awards 2022 ceremony alongside the kbb show, on the evening of Monday, January 7 at the Hilton Birmingham Metropole Hotel. Tickets are still available, so if you haven’t booked your seats or tables yet, click here.
Taylist Media will be taking all necessary precautions at the event to ensure the safety of those attending.
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