Burnout.Kitchen launches in UK

The German outdoor kitchen manufacturer has appointed a UK agent to represent the business as it soft launches nationwide.

Matt Hall, owner of Clover Kitchens in Hertford, was appointed UK agent in October 2021 and will represent Burnout.Kitchen, which will showcase its product at this year’s kbb Birmingham.

Burnout.Kitchen was founded in 2017 by Daniel Joachimmeyer and Thomas Pabst in Bissendorf, Germany. Speaking about the launch, Joachimmeyer said: “We’ve seen the outdoor kitchen market developing well in many countries. Having started receiving many enquiries from UK, the next step was obvious. We want to reach new dealers and convince them that we can offer a very exciting product. Interested retailers will have the opportunity to see the Burnout.Kitchen in real life and be able to touch it and convince themselves of the quality.

“We are one of the first manufacturers of outdoor kitchens that are made according to industrial standards. Together with well-known companies from the furniture industry, such as Hettich or Rehau, we are constantly developing our products,” Joachimmeyer added. “Regardless of whether it’s the fittings or the panel material, everything is designed for 100% outdoor use, all year long.

“In addition, the outdoor kitchen can be planned by using our simple online configurator. This makes it easy for the dealer to create a plan that includes prices for the customer. And customers can play with the configurator to create their own outdoor kitchen in the comfort of their own home.”

Hall will work with Eddie Streader, who is the southern sales manager, to promote the brand. Hall comments: “As the UK agency for KH System Moebel indoor kitchens, we were open to the idea of adding another brand to look after in the UK. Ideally, it had to be something different and complimentary to our existing KH business,” Hall said.

“We also knew that outdoor kitchens are a rapidly growing market here, and when we discovered Burnout.Kitchen, it was a perfect fit! We are incredibly excited to present Burnout to the kitchen specialists that visit the kbb Birmingham in March.”

Burnout.Kitchen has around 160 retailers across Germany and Europe, including Netherlands, Belgium, France, Switzerland, and Spain.

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