Victoria Plum named best performing online bathroom retail site

Online bathroom retailer Victoria Plum is the best performing online bathroom retail site according to the UK 2022 Digital Retail Index.

Victoria Plum was the top bathroom retail site; it was ranked the eighth best performing retail website out of the top 500.

The index is based on regular analysis of the top 500 UK retailers’ websites from the IRUK Top500 list using Google’s Lighthouse tool to track web performance. Several criteria are included, like accessibility, search engine optimisation (SEO), user experience (UX) and site speed (milliseconds of load speed).

UX, accessibility and SEO were scored out of 100; Victoria Plum achieved a perfect 100 for its UX, 97 for accessibility, and 92 for SEO. Its site speed is 1,384 milliseconds.

Paul McClenaghan, Victoria Plum CEO, said: “We are continually refining and improving our website for the benefit of our customers in order to provide them with a best-in-class online shopping experience.

“To be independently assessed as having the top-performing online bathroom retailer website is an excellent achievement. This truly shows our online strength and capability in this highly competitive part of the retail sector.

“This ranking is testament to the dedication and ability of our web development and marketing teams. It is also further evidence of our commitment to making Victoria Plum the UK’s most differentiated, most trusted and most respected bathroom provider.”

You might also like:   BATHROOM TRENDS: Bette

Victoria Plum has more than 30 million users a year, generating more than 62 million sessions. Headquartered in Doncaster, it has sales of £103m and employs around 400 people.

Have something to say? Email the editor