New senior marketing manager for VitrA

Bathroom manufacturer VitrA has expanded its UK and Ireland team with the appointment of new senior marketing manager, Ruth Davies.

Bringing marketing strategy, leadership and brand development experience to her new role, Davies joins VitrA with over 20 years of multi-sector marketing experience. Most recently, she held the position of lead strategist at marketing consultancy Perfectly Picked, and has also led strategic initiatives for several major brands, such as Electrolux.

In her new role at VitrA, Davies will oversee the strategic development of the company’s marketing, hoping to drive growth and develop customer relationships.

VitrA’s managing director, Steve Breen, said the team was “thrilled” to welcome Davies to the business, adding: “with her vast breadth of industry and marketing knowledge and expertise, coupled with her energy, Ruth will be a real asset to the company”.

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