Kitchen distributor Waterline has announced its first venture into the bathroom sector with the launch of the Waterline Bathroom Collection.
The new collection features a wide range of products designed to cater to both traditional and contemporary tastes. Developed in close collaboration with industry experts, the range includes furniture, WCs, flushing systems, brassware, basins, shower trays, enclosures, baths, heating solutions, flooring, and mirrors.
Waterline says both square and round themes feature in the sanitaryware, while the furniture pieces feature both contemporary and traditional styles. The shower enclosures offer a variety of styles, including quadrant, sliding doors, and hinge doors, while the brassware comes in multiple tap configurations with finishes that match the shower enclosures.
Colour also features throughout the range, which the distributor says will ensure cross-product colour coordination to meet diverse design preferences.
Waterline has also said it will offer exclusive incentives for displaying its products, and none of the products in the Waterline Bathroom range will be sold online, “ensuring exclusive support for retail partners.”
“We are delighted to launch the Waterline Bathroom Collection, marking our first step into the bathroom market,” said Michael Marriott, CEO of Waterline Distribution. “This expansion is a testament to our dedication to providing a full KBB service solution.”
Waterline also became a corporate member of the KBSA last year, offering a new benefits package to all members which included discounts on a number of key brands in its portfolio.
