kbb Birmingham 2022: Kitchens

Alku by Getley
Stand M90

Dominating Alku’s stand will be the Cassiva (pictured) – a large traditional British in-frame kitchen in a deep green, as well as an edgy black and walnut modern handleless kitchen, and a bedroom display, plus a study solution hidden behind doors.

A media unit inspired by artist Mondrian’s work with red, yellow and blue, will also be on show. Alku has also partnered with De Dietrich  for the exhibition, and will display its new range of ovens and hobs as well as the Hot Spot Titanium tap.

Stand N70

The hero product on BA’s stand this year will be its InRail true handleless kitchen range, available in rigid M2M and flat-packed stocked (limited range). The brand will also showcase its Bella classic square panel shaker called Buxton, one of several new door styles being added to the range. 

BA will also introduce three new door opening styles and three cabinet colours across ranges within its new bedroom collection, with several wardrobe interior options to excite homeowners and answer current retail trends where the bedroom has become all things, to all people. 

BA will also introduce 72 new handles from Formed’s Momo handle range and offer visitors a first look at its new MyBA 24-hour online ordering portal with a live demo on stand. The company’s hospitality area will provide a dedicated space to network and makes way for its Jayline J-Profile handleless range and new handle collection for both standard and made-to-measure sizes. Following an investment of over £2 million, BA now proudly proclaims the UK’s only automated process line to manufacture a J-Profile handleless doors for both standard and made-to-measure sizes. 

In addition to its latest product developments, the company is also primed to emphasise its consumer-facing brand Blossom Avenue, which offers a complete range of full rigid kitchens with an endless choice of innovative designs, styles, materials and accessories to choose from. Said to provide an attractive retail package that is designed to be any size, style, colour and finish, Blossom Avenue boasts the perfect mix of quality, sustainable materials and cutting-edge design for the modern homeowner. By attending the show, BA hopes to serve existing customers as well as ideally converting new Blossom Avenue retailers and signature stores. 

Giving direct access to its product and marketing support, BA aims to grow the network of trusted retailers and make its customers selection process simple and enjoyable right from first enquiry.

Stand R80

The Bauformat stand will feature a new shaker door from Burger called Sophie – a real lacquered door with an excellent price point, as well as an anti-fingerprint door called Jette, which the company expects to be a big seller. It will showcase new colours from its Matt Lacquer Collection and will have a new plywood carcass on display.

The brand will also present living space ideas as well as utility room innovations and new products from the Badea bathroom furniture range.

Kütchenhaus / Nobilia
Stand Q80

Making its debut appearance at kbb Birmingham this year, Kütchenhaus will be exhibiting alongside parent company Nobilia, presenting Nobilia’s precision engineered German kitchens in a Kütchenhaus showroom environment.

Kütchenhaus will be promoting its franchise concept, laid out in a real-life showroom environment to demonstrate why the combination of Nobilia’s manufacturing ability and the Kütchenhaus brand creates the perfect model for success for its franchise partners.

The company is looking forward to demonstrating to the wider industry why it is more than just a supply partner and how the advantages of the franchise model are benefiting its rapidly growing network of partners. Kütchenhaus says it offers professionals within the KBB industry the opportunity to further their careers by becoming successful business owners.

O&S Doors
Stand Q78

The door specialist will display a selection of its newest and most popular products, as well as some new product innovations and developments. Among these will be new door styles, including Dylan – a five-piece 75mm narrow shaker door, and Parker (pictured) – an MDF smooth painted, 60mm narrow and plain shaker door.

O&S says the show represents a great opportunity to see first-hand the wide range of capabilities, services and level of quality it offers as a manufacturer.

The company says its USPs include made-to-measure flexibility across all ranges, including Solid Timber Painted, its most extensive product range with more than 100 door styles and finishes, and short lead times – with made-to-measure despatched in as little as
five days.

Stand P90

The must-see product on Pronorm’s stand will be its premium new kitchen brand called I-luminate. It’s a design-centred handleless kitchen featuring integrated handle illumination and will be available in all of Pronorm’s 250 door finishes. This furniture will be aimed at the top end of the market and discerning consumers looking for luxury and design differentiation.

Through two showpiece displays, the German brand will demonstrate the creative and commercial scope of its furniture ranges. The ranges enable retailers to adapt the design and pricing of their projects to appeal to the design-aware, value-conscious mid-market consumer through to the luxury purchaser. Alongside the I-luminate display, will be 17 new door finishes launched under the theme ‘Colours of Nature’.

Retailers will have the opportunity to talk to Pronorm’s knowledgeable team about the strategic benefits of working with the manufacturer. These include territorial exclusivity and business advice and support on all aspects of a retailer’s business, including systems, margin, and what their installation teams need. “The kbb Birmingham show is a chance to reinforce the message that we’re not just UK agents trying to sell kitchens. We want to work together in a strong and rewarding partnership where retailers’ success is our success,” says Pronorm.

Stand Q90

There is a multitude of new designs at the Rotpunkt stand over its four kitchens and two utility room displays. The latest kitchen collections will feature new finishes as well as ergonomic solutions. In addition, the displays focus on some critical megatrends like hygiene, wellness and eco-consciousness.

Rotpunkt’s innovations include a range of Memory RI doors, new Fenix colours, laminate furniture solutions, a series of new finishes along with a host of new concepts like its laundry or utility room units, hidden door mechanisms, integrated dishwasher drawer, and new wall-panel system accessories.

New finishes and door fronts include a range of styles like the island in Matt Black Zerox MA front with anti-fingerprint and a new grey shade for 2022 called Just Grey. Small details will also be highlighted, like tall cabinets with glass doors and push to open mechanisms on cabinets.

The Rotpunkt team is looking forward to catching up with its network of dealers in person at kbb and potentially welcoming new retailers to the fold.

Stand P74

Kitchens on display from premium Italian brand Scavolini will include Formalia and DeLinea – excellent examples of the brand’s signature contemporary style. Scavolini’s Diesel Get Together collection (pictured), an evolution of its hugely successful Diesel Social Kitchen, will also be on show.

In response to shrinking living spaces, Scavolini will also highlight BoxLife. A modular concept comprising sliding pocket doors, BoxLife can transform a space from a kitchen, to an office, to a dining room, to a bedroom – all within the same footprint, the brand says.

Finally, representing Scavolini bathrooms will be the Formalia collection inspired by the Formalia kitchen range. Plus, the Diesel Misfits bathroom, which takes its design cue from the freestanding Misfits cupboard found in the Get Together kitchen.

Chief executive Fabiana Scavolini says: “Kbb Birmingham 2022 is an important date in the Scavolini calendar, and even more so given recent events. We are very much looking forward to four days of reconnecting with our industry colleagues in person.”

The Used Kitchen Company
Stand Q102

The Used Kitchen Company (TUKC) is returning to Birmingham again as the show’s sustainability partner.

TUKC will not only be promoting its services as a sales platform for used and ex-display kitchens, but will also be launching a new partnership which will be demonstrated on its stand Q102, TUKC said.

With the introduction of its new team of photographers and independent fitters, this year’s stand is promising to offer retailers a complete and efficient service.

“The aim of the kbb Birmingham partnership is not just to bring the philosophy of kitchen recycling into the public eye, by helping exhibitors sell their displays ahead of or during the show, but also to help encourage a more positive environmental and social impact within the kitchen industry,” said TUKC.

Suite 31

Uform says it will be showcasing why it is a leading manufacturer and distributor of kitchen doors and accessories in the UK marketplace. Spanning service, quality and choice, visitors will see first-hand the significant investments made in terms of product, technology, infrastructure, logistics and people. An exclusive show incentive will also be on offer for those who visit the Uform suite.

Uform’s group sales and marketing director Wes McKenna adds: “We’re delighted to be attending kbb Birmingham again this year. Despite the extreme challenges that Covid has presented, we have proved our resilience as a business and our capability to continue to service customers through a turbulent time. We want to use the show as an opportunity to present to both new and existing customers what sets us apart in a saturated market, what our growth strategy will be going forward and ultimately what this means for customers who choose us as their preferred supplier. The Uform team look forward to welcoming you safely in person.”

Villeroy & Boch
Suites 29 & 30

Visitors to the show will have the opportunity to see the UK debut of Villeroy and Boch Kitchens and its new Carrè Signature kitchen furniture collection. Villeroy and Boch Kitchens will also partner with German pioneers of cooking technology Küppersbusch, showcasing its new appliance collection.

The company says its stand “will showcase the true design versatility of our luxury kitchen furniture offering, launching new bespoke elements to inspire. As a leading premium kitchen brand, it’s key to have a UK platform to showcase the latest innovations and we look forward to being part of an established industry show”.

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