Häfele branches out into flooring products

Häfele UK has partnered with flooring brand Palio by Karndean to offer its products to customers, saying that the partnership will allow it to significantly expand its complete interiors offering.

The luxury vinyl tile (LVT) flooring supplied by Palio by Karndean can be used throughout the home, including kitchens, bathrooms, bedrooms, utility spaces, living areas and reception spaces.

Going forwards, Häfele will now stock 19 SKUs from across the flooring brand’s Palio Rigid and Palio Core ranges, spanning plank, herringbone and tile formats.

The company says that an additional nine Palio LooseLay SKUs will be available to order, and it will also stock complementary scotias for projects where flooring is being fitted without removing existing skirting boards.

Häfele says that the new flooring products can now be added to customers’ ususal orders, and also benefits from its next-day delivery service.

“Our customers are increasingly looking beyond individual products and thinking about the complete space, so we need to evolve with them,” explained Isabel James, category manager for furniture equipment at Häfele UK. “Flooring is a big part of that finished environment so is a natural next step for us to move into.

“Palio by Karndean has the brand strength, quality and design credentials we were looking for in a partner, backed by the expertise and reputation of one of the industry’s most established flooring manufacturers. The range is particularly well suited to the KBB market, and we’re looking forward to seeing how customers respond now it’s available through us.

“Our focus is always on what we can do to make Häfele an even more valuable partner to our KBB studios. By broadening the categories they can access through us, we can help them take more of a project from initial design through to the finished space, while creating new opportunities for them to grow the value of every project.”

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