Boiling water tap manufacturer Quooker has just opened the doors to its new Irish headquarters in Donnybrook, Dublin.
According to the brand, the new headquarters displays Quooker’s entire product portfolio, which includes its full collection of taps, tanks, finishes and accessories, as well as the new CUBE.
The new Dublin headquarters also hosts a VIP virtual sales service, which the brand says “ensures the sales process is smooth and intuitive”.
According to Quooker, the opening of its new headquarters premises represents the next step in the company’s rapid expansion. UK managing director Stephen Johnson said that Brexit has made it “exceptionally difficult” for UK companies to trade in Ireland, and the new site will help continue direct trade in the country”.
He added: “Changing supply chain from EU nation to EU nation and removing the UK from that process makes the whole structure more efficient for the wider business and even more so for our dealer partners.
“While the complexities of Brexit acted as a catalyst for the creation of our Irish office, this strategic move has been in the pipeline for some time. Growing at an impressive 120% per year, with over 10,000 installations in Ireland forecast for 2022 alone, Irish sales contributes to a significant part of our business. With an evident appetite for Quooker in Ireland, Brexit aside, it is vital for us to consolidate our base there. The territory needs it.”
Johnson concluded: “It is important for us that we have local people trading to local consumers in their own country. We have developed an Irish-specific website, Irish TV advertising and of course, our brand new Irish premises. Quooker Ireland has created10 new sales positions with further expansion anticipated through 2024.”
As well as its expansion into Ireland, last year, Quooker was ranked as one of the fastest growing companies in the North-West. In addition, The Sunday Times named Quooker as one of the best places to work in 2023.