Potter Cowan adds Bushboard to worktop portfolio

Potter Cowan has partnered with worktop manufacturer Bushboard to expand its worktop offering across Northern Ireland and the Republic of Ireland.

The partnership began in March and was officially launched at an event held at Potter Cowan’s Belfast headquarters on July 3, attended by around 60 customers, suppliers and industry professionals.

As part of the agreement, Potter Cowan will become the exclusive stockist of Bushboard’s Omega Select collection. The range includes 34 worktop decors, with seven held in stock for immediate availability and the remainder available to order.

Potter Cowan, which is part of the Errigal Group and celebrates its 80th anniversary next year, said the addition of the range strengthens its product portfolio for trade customers across the island of Ireland.

Stephanie Braniff, head of sales at Potter Cowan, said: “Our customers are looking for quality products, reliable availability and trusted advice, and this partnership delivers on all three. The Omega Select collection is a fantastic addition to our portfolio, offering a wide range of contemporary finishes to suit both residential and commercial projects.

“We’re proud to become the exclusive stockist of the collection and look forward to working closely with Bushboard to provide an outstanding experience for customers across the island of Ireland.”

Bushboard manufactures worksurfaces in the UK, with the Omega Select collection aimed at both residential and commercial projects.

According to Potter Cowan, the addition of the range supports its ambition to become Bushboard’s largest distributor across the island of Ireland.

George Emms, UK & Ireland sales director at Wilsonart, said: “Bushboard has a proud heritage of UK manufacturing and product innovation, and in forming strategic partnerships like this, is key to ensuring our collections reach customers through trusted, expert distributors.

“Potter Cowan’s strong market position and ambitious growth plans make them a pivotal partner for the next stage of our journey into the Irish KBB sector.”

Potter Cowan operates distribution and contracts divisions, supplying kitchens, bedrooms, worktops and interior products to trade customers, as well as delivering interior solutions for residential, hospitality and commercial projects.

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