marketing strategy Archives

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Ambiance Bain marks new chapter with brand refresh

Bathroom company Ambiance Bain has today unveiled a new brand identity which it says better reflects its product offering, shedding “the traditional look and feel of previous years”.

marketing strategy

New marketing manager for PJH

KBB distributor PJH has appointed Samantha Mitchell as its new marketing manager, who will support its bathroom, appliance, sink and tap categories.

marketing strategy

Answering more of your retailer marketing questions

With so many options, working out the marketing strategy that is right for your business can be a daunting task. Consultant Hayley Simmons answers some of your most vexing questions to help you master the dark art of reaching the right audience

marketing strategy

The importance of business branding

Correct branding is as important for small retailers as for big multinationals. Hayley Simmons explains why they need a brand that will resonate with their target audience

marketing strategy

Marketing: is your message clear?

Paul Crow, managing director Ripples, suggests that with more and more platforms to put across your digital message, and with consumers confused by the choices on the market, it has never been more important to get your marketing right

marketing strategy

How to hone your mid-Covid marketing strategy

A range of industry experts outline the key action points that independent KBB retailers must undertake to get their marketing strategy on point

marketing strategy

marketing strategy

Ambiance Bain marks new chapter with brand refresh

New marketing manager for PJH

Answering more of your retailer marketing questions

The importance of business branding

Marketing: is your message clear?

How to hone your mid-Covid marketing strategy

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