Exhibitor interview with product designer: Ulrich Dahm- Wachsmann, head of design for Alno
At Alno we create unique designs based on functional aspects and lifelong product usability.
During the design process, we consider the ecological and economical aspects of the product that we are looking to bring to market. But first and foremost, the design has to inspire and evoke positive emotions.
I get my inspiration for new designs from a variety of sources such as architecture and consumer and market trends.
However, creativity is nice on paper, but the success of a product design can only really be measured by its commercial success.
This is particularly apt when talking about kitchen and bathroom design. To me, good design in this sector means long-lasting aesthetics and high functionality.
Technological innovations and sustainability are also influencing our design and production process in a fundamental way.