Bathroom company Ambiance Bain has today unveiled a new brand identity which it says better reflects its product offering, leaving behind “the traditional look and feel of previous years”.
According to the company, the visual rebrand marks a new chapter for the company, which includes more vibrant styling and thoughtful textures.
Ambiance Bain also says that the rebrand extends beyond simply a visual update, as it has been strategically planned to increase brand visibility, deepen connections with consumers, and give the brand’s retailer partners more support.
Retailers will benefit from newly designed point-of-sale materials, updated digital tools and marketing support which is said to make it easier to engage with customers. The rebrand is also said to be part of a long-term plan to raise Ambiance Bain’s brand profile.
“I’m really excited about Ambiance Bain’s bold new rebrand. It’s a confident, modern look that truly reflects who we are – full of colour, shape, and form,” commented Tom Shaw, marketing executive at Ambiance Bain.
“The new identity stands out and captures the creative energy behind our products. A great step forward for the brand!”
