Mereway Kitchens will be encouraging its retailers to ask their customers to sell their old kitchens through The Used Kitchen Company.
This is part of a collaboration between the kitchen manufacturer and The Used Kitchen Company (TUKC) that will start in January next year.
Under the deal, Mereway will tell its retail partners about The Used Kitchen Company and recommend that they suggest to their customers, when installing their new kitchen, that they recycle their old one through TUKC.
The company said that this will not only make money for their retailers’ clients, but will make a significant contribution to reducing the number of old kitchens going to landfill.
Retailers will also be encouraged to sell their old showroom displays as part of the scheme.
Every kitchen that is just thrown away contributes to more than 1.2 tonnes of landfill waste. The Used Kitchen Company has saved nearly 18,000 tonnes of waste from landfill since it started out in 2005.
Mereway’s managing director Mark Mills said: “Prolonging the life of a Mereway kitchen makes total sense and is definitely win-win for our retailers and their customers, The Used Kitchen Company buyers and, of course, the environment.
“Our kitchens are built to last and we know that they can give many years of service and pleasure beyond that of their first ‘owner’! We are pleased to be working with The Used Kitchen Company, which has been championing the cause of kitchen recycling since 2005.”